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An online shop with Econt and Speedy: connect your couriers in minutes
Automatic waybills, cash on delivery, offices and lockers - straight from your shop. Plus Sameday, BOX NOW and Pigeon Express.
Read moreAdvice and guides for selling online
Practical articles on starting, running and growing your online shop in Bulgaria - from couriers and costs to marketing.
Latest articles
See allMarketing
Coupon or automatic discount: how to prepare a campaign
Choose when a discount activates, which products qualify and how to check the final price before launch.
Guides
Smart categories: collections that follow your catalogue
Select new and discounted products by rule instead of maintaining every list by hand. How to configure a smart category and check the result.
Marketing
Meta catalogue: your shop products on Facebook and Instagram
How the product feed works, what to check before connecting it and why catalogue and tracking settings are different.
Marketing
Abandoned carts: how to set up useful reminders
Up to three emails, a return to the cart and a recovery report. How to configure the sequence in ZweiHost and when to offer a discount.
Couriers
An online shop with Sameday: preparing delivery and Easybox
What details to request from Sameday, how to configure the sender and which collection step remains outside the shop.
Guides
Payments in an online shop: cash on delivery, card and transfer
Which payment methods to offer, how card works through Stripe or Borica, and what the fees are.
Fiscal rules
Do I need a fiscal device for an online shop in Bulgaria
It depends on how you get paid, not on selling online. The full matrix by payment method and by courier, with the evidence.
Fiscal rules
An online shop with no fiscal device: the article 3(17) regime
The conditions, the Appendix 18a document with its QR code, the monthly Appendix 38 audit file, and what you still file yourself.
Guides
How to make an online shop in Bulgaria: step by step
From picking a platform to the first order - catalogue, couriers, payment and launch, with no code and no agency.
Guides
A ready-made online shop for a small business: what it includes and who it is for
A ready platform versus a custom build - what you get, what it costs and when each pays off.
Guides
Best e-commerce platforms in Bulgaria (2026): an honest comparison
Bulgarian and global platforms side by side - couriers, payments, languages and the real monthly cost, with no spin.
Couriers
Cash on delivery for an online shop: how it works and how to accept it
How pay-on-delivery works, with which couriers, at what fee, and how to cut refused parcels.
Costs
How much an online shop costs in Bulgaria in 2026
An online shop in Bulgaria costs €19-99/mo on a platform like ZweiHost or €1,500 - €10,000+ one-off through an agency. Here is the real bill for each route, hidden costs included.
Couriers
An online shop with BOX NOW: locker delivery in minutes
Lockers open 24/7, cash on delivery and automatic waybills - straight from your checkout. Plus Econt, Speedy, Sameday and Pigeon Express.
Couriers
An online shop with Pigeon Express: address, office and locker
Address, office and locker, live rates and cash on delivery - straight from your checkout. Plus Econt, Speedy, Sameday and BOX NOW.
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